Friday, July 30th, 2010

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Twitter in Talks with Microsoft and Google

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San Francisco (ip-192.com): Well - we may have come a bit closer to answer the $1 billion questions! How much is Twitter really worth? Twitter is currently in advanced talks to Microsoft and Google to license its data feed to the companies search engines, according to a Wall Street Journal report.

Both companies seem to be interested to instantly search the flood of tweets as they are posted. The technology is known as real time search, and it is gaining popularity as an important way to search the Internet for up-to-the-minute information on the latest news and events as they unfold.

The AllThingsDigital blog speculates that Twitter could receive a payment of several million dollars if talks unfold as planned with either Microsoft or Google, and various types of revenue-sharing are possible. This could allow the micro blogging site to benefit from advertising revenue that Microsoft and Google generate from search results.

Twitter just received $100 million in new funding from investors including T. Rowe Price and Insight Venture Partners (ip-192.com story is here). The latest round of funding prompted reports that Twitter should be valued at $1 billion. As reported here, Twitter is also working on a geo-location API, which has been rolled out for limited testing.  This will enable developers to add latitude and longitude to tweets. Location based data integration could bring users tweets from anyone within a certain geographic area instead of just the people Twitter users follow.

Related posts:

  1. Twitter: 50 Million Tweets per Day
  2. Promoted Tweets: New Twitter ad platform
  3. Twitter comes to Google Android
  4. The $1 Billion Twitter Speculation
  5. Twitter: 2 billion tweets per month

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